For retailers & businesses

We bring together brands & retailers

We find quality businesses across the US and introduce them to vetted CPG brands that fit their shelf. 100% free for retailers.

Got an email from us?

It means your business caught our attention.

We only reach out to businesses that meet our quality standards, with a brand we genuinely think fits you. No cold calls, no spam, no obligation. The fastest way to reach us is to reply to the email you received · or contact us here.

How it works

1

We find great businesses

Juice bars, gyms, health food stores, cafes and specialty retailers across the US.

2

We vet the brands

Product quality, pricing, availability and fit. If it's not good enough, we don't introduce it.

3

We make the introduction

One simple, relevant message. You decide if you're interested.

4

You connect directly

Samples, questions and terms straight with the brand. No middlemen, no fees.

Always free for retailers. Funded by the brands, never by you. No sign-ups, no catalogs to browse: if your business is a fit, we find you.

What businesses say

From businesses we've introduced brands to
RM
Rachel M. Juice Bar Owner · San Diego CA
Became a stockist
Got an email from ShelfConnect about a new superfood brand. Tried the samples, loved it, now we stock it. Easiest brand discovery we've ever done.
MS
Megan S. Cafe Owner · Brooklyn NY
Repeat orders
They only send relevant stuff. No spam, no junk. Every brand they've introduced has been a fit for our cafe.
KW
Karen W. Health Food Store Owner · Nashville TN
Sample request
We're a small health food store and don't have time for trade shows. ShelfConnect brought the brands to us.